Why You Need to Hire a Lead Generation Freelancer for Your Business
- Vanessa Abuloc
- Oct 24, 2019
- 3 min read
Updated: May 20, 2020
How is Lead Generation being done?
Every business has its own unique way on how to build the interest of a possible consumer to avail of the offered products or services. But in order to do that, you must first need to collect names and contact information of leads to reach out and start a conversation with them. It requires a lot of time, energy, effort and skill to generate leads. That's why there are Freelance Virtual Assistants out there who can help you generate leads much more efficiently.
Getting High-Quality Leads is Challenging.
The process of generating high-quality leads is not that easy. You really need to invest so much time and effort for you to have the best result. For every lead, it takes up to 30 mins to research about the company, to contact them and make follow-ups. So if your leads are not a good fit, the time and the effort you have exerted will be useless. A bad quality lead will also cost negative emotions if you can't handle rejections. Aside from that, the money will be wasted as well because you make phone calls, and you are using electricity and the internet. These issues must be solved at the very beginning of your sales funnel. Hiring a Lead Generation Freelancer can help you alleviate many of these problems and here’s the reason why.
Why Do You Need A Freelance Virtual Assistant for Lead Generation?
Here are a few stages where you need a Freelance Virtual Assistant skill set that can help you produce the best results in generating high-quality leads:
Identifying Your Leads
Before you start to make your marketing plans, you need to know first who will be your target client is and where can you find them. A Freelance Virtual Assistant, who can do Lead Generation, can help you identify who they are and conceptualize how to gather leads, qualify them into prospects, and then move them through your sales funnel or process.
Engaging with Leads
A Freelance Virtual Assistant can help you develop a plan that is fit and essential to your business needs. It can be creating content about your business in the form of blog posts, photos, infographics or anything else that showcase your brand and attract amazing leads. You can collaborate and work together to achieve your desired outcome.
Gathering Contact Information
There are many different ways on how to collect contact information of leads, and one of these is making a landing page. Your freelancer can help you with this especially if he/she has experience with page building. Aside from that, you can also gather contact information of target leads through Google Search, LinkedIn Research, etc. After that, organize it in a Google Sheet or ask your Freelance Virtual Assistant what CRM system is recommended to use.
Setting up Your Mail Merge
After you gather the contact information of leads, you have to make an automated email for email marketing. The best way to manage initial communication with targets is by sending an email. Business owners have busy schedules every day and have no time for sending and replying to thousands of emails. A Freelance VIrtual Assistant will help you manage all of this for you. This freelancer will send your emails and make appropriate replies, track the effectiveness of your mail merge campaigns, and monitor if your email is persuasive or needs to be improved.
Creating a Lead Magnet
Email address is a very personal thing. Others do not give it to anyone unless needed. Lead Magnet serves as a token offered by marketers as an exchange for the email address or contact information of potential customers. It can be free trials, coupons for discounts, an eBook, informative videos, software tools, etc. Your freelancer will help you figure out what lead magnet is effective and useful for everyone.
Hire a Freelance Virtual Assistant for Lead Generation
Lead Generation is a long process and the most crucial aspect of a business. You have to exert so much time and effort to do it. Hiring a Freelance Virtual Assistant that you can trust to take over with Lead Generation will help you lessen your workload. Once you have settled all your plans and strategies with your freelancer, you will be rewarded with amazing clients outflowing into your business.
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